Calculate conversion rates at every stage of your recruitment funnel - from first application to accepted offer. Identify bottlenecks, benchmark against global averages, and build a data-driven case for process improvement. Free, no sign-up needed.
Add the number of candidates entering and advancing through each stage of your recruitment funnel. Use the 8-stage template or customise up to 12 stages.
Toggle the Advanced Inputs section to add total recruitment cost, average salary, and quality-of-hire scores for a deeper funnel cost analysis.
Instantly see stage conversion rates, overall funnel efficiency, bottleneck analysis, and benchmark comparison. Download a PDF report to share with your leadership team.
Enter your funnel stage data above and click Calculate Funnel Conversion.
Stage Conversion Rate (%) = (Candidates Advancing / Candidates Entering) x 100 Overall Funnel Conversion Rate (%) = (Total Hires / Total Applicants) x 100 Stage Drop-off Rate (%) = 100 - Stage Conversion Rate (%) Offer Acceptance Rate (%) = (Offers Accepted / Offers Extended) x 100 Applicant-to-Interview Ratio = Total Applicants / Interviews Conducted Interview-to-Hire Ratio = Interviews Conducted / Total Hires Funnel Efficiency Score = (Overall Conversion Rate x Offer Acceptance Rate) / Largest Single-Stage Drop-off Rate Example: 200 applicants, 8 hires. Overall conversion = (8/200) x 100 = 4%.
Global Stage Conversion Benchmarks (LinkedIn Talent Solutions / SHRM): - Applications to Screen: 20%-30% avg | 35%+ high-performing - Screen to Phone/Video: 40%-60% avg | 65%+ high-performing - Phone to First Interview: 50%-70% avg | 75%+ high-performing - First Interview to Assessment: 50%-65% avg | 70%+ high-performing - Assessment to Final Interview: 55%-70% avg | 75%+ high-performing - Final Interview to Offer: 60%-75% avg | 80%+ high-performing - Offer Acceptance Rate: 65%-85% avg | 88%+ high-performing - Overall Funnel (Application to Hire): 1%-5% typical | 6%+ high-performing
A hiring funnel conversion rate measures the percentage of candidates who successfully advance from one stage of the hiring process to the next. Conversion rates are calculated for each individual stage - such as application to screen, screen to interview, or interview to offer - as well as for the overall funnel from first application to accepted hire. Funnel conversion analysis helps HR teams identify exactly where candidates are being lost in the process.